Hengdian Town Niubeinong Village Living Environment Improvement Project
Project location
Dongyang City, Zhejiang Province
Project scale
Planned area：76,000 square meters
1. Link regional collaboration, share and build industrial space
Link the natural resources of the shared countryside and create the seventh scenic spot of the shared countryside - Niuxiangying. Introduce tourists into the village to experience the local customs of Niubeinong Village. Combined with the public space of the village, create unique micro-scenery attractions, empower space, and activate the tourism service function of the village while optimizing and improving the living environment. At the same time, actively develop characteristic "cow" homestays and Niubei family banquets, open up the eating and living veins of the shared countryside, achieve industrial complementarity, and turn the "beautiful appearance" of public spaces into "beautiful economy", so that rural revitalization can promote the development of rural tourism, and let rural tourism continue to serve the rural economy.
2. Renewal of rural houses, clarify "retention, modification and demolition", and empower architecture
Renewal of residential houses, fully consider the development conditions of the village, and adopt three forms of renewal methods for residential houses: "retention, modification and demolition". Do not excessively pursue a specific style or a specific facade effect, respect the wishes of the villagers, retain the village residences with good quality, renovate public buildings, and enhance the service function content as the main task, and protect the style and form of the unique houses and original building materials of the village to the maximum extent. Combine local culture to create characteristic scene attractions, "Niubei Stone Archway" and "Niubei Wine Shop", and empower space.
3. Work together and attract the efforts of local celebrities
Work together and attract the efforts of local celebrities to serve the construction of beautiful villages. Design and construction parties actively contact and organize local celebrities to carry out party building and hometown activities, promote the construction results of the "Top Ten Villages", and encourage local celebrities to support the construction of their hometowns. The Niubeinong Village Party Organization took the initiative to connect with more than 40 entrepreneurs in Shanghai, invited local celebrities to visit Niubeinong Village on the spot, and discussed rural revitalization with leaders of Dongyang City and Hengdian Town, and made suggestions for the optimization of human settlement environment protection and industrial development in Niubeinong Village, donated money and materials, and achieved fruitful results, which also led to media publicity.
4. Ecological protection is prioritized and local culture is the guide. Follow the laws of nature, effectively protect the ecological environment of mountains, water, forests, fields, lakes, etc., formulate protection principles and autonomous conventions, optimize in protection, show the ecological characteristics of rural areas, coordinate the promotion of rural ecological human settlement, ecological environment, ecological economy and ecological culture construction, and serve the people. Actively repair broken mountains, restore water system ecology, regulation, flood discharge, production, landscape, leisure and other functions, and re-dredge the water line in the village to form a characteristic landscape. Focus on exploring the local culture of Niubeinong (cow culture, stone culture, party building and military support culture, etc.), protect in development, build in protection, form a scene at one step, a feature at one node, highlight the rural characteristics of Niubeinong, and combine VR technology to enrich the display media and serve brand promotion.
Link the natural resources of the shared countryside and create the seventh scenic spot of the shared countryside - Niuxiangying. Introduce tourists into the village to experience the local customs of Niubeinong Village. Combined with the public space of the village, create unique micro-scenery attractions, empower space, and activate the tourism service function of the village while optimizing and improving the living environment. At the same time, actively develop characteristic "cow" homestays and Niubei family banquets, open up the eating and living veins of the shared countryside, achieve industrial complementarity, and turn the "beautiful appearance" of public spaces into "beautiful economy", so that rural revitalization can promote the development of rural tourism, and let rural tourism continue to serve the rural economy.
2. Renewal of rural houses, clarify "retention, modification and demolition", and empower architecture
Renewal of residential houses, fully consider the development conditions of the village, and adopt three forms of renewal methods for residential houses: "retention, modification and demolition". Do not excessively pursue a specific style or a specific facade effect, respect the wishes of the villagers, retain the village residences with good quality, renovate public buildings, and enhance the service function content as the main task, and protect the style and form of the unique houses and original building materials of the village to the maximum extent. Combine local culture to create characteristic scene attractions, "Niubei Stone Archway" and "Niubei Wine Shop", and empower space.
3. Work together and attract the efforts of local celebrities
Work together and attract the efforts of local celebrities to serve the construction of beautiful villages. Design and construction parties actively contact and organize local celebrities to carry out party building and hometown activities, promote the construction results of the "Top Ten Villages", and encourage local celebrities to support the construction of their hometowns. The Niubeinong Village Party Organization took the initiative to connect with more than 40 entrepreneurs in Shanghai, invited local celebrities to visit Niubeinong Village on the spot, and discussed rural revitalization with leaders of Dongyang City and Hengdian Town, and made suggestions for the optimization of human settlement environment protection and industrial development in Niubeinong Village, donated money and materials, and achieved fruitful results, which also led to media publicity.
4. Ecological protection is prioritized and local culture is the guide. Follow the laws of nature, effectively protect the ecological environment of mountains, water, forests, fields, lakes, etc., formulate protection principles and autonomous conventions, optimize in protection, show the ecological characteristics of rural areas, coordinate the promotion of rural ecological human settlement, ecological environment, ecological economy and ecological culture construction, and serve the people. Actively repair broken mountains, restore water system ecology, regulation, flood discharge, production, landscape, leisure and other functions, and re-dredge the water line in the village to form a characteristic landscape. Focus on exploring the local culture of Niubeinong (cow culture, stone culture, party building and military support culture, etc.), protect in development, build in protection, form a scene at one step, a feature at one node, highlight the rural characteristics of Niubeinong, and combine VR technology to enrich the display media and serve brand promotion.
